The Wholesale and Distribution industry is a highly dynamic sector that responds to the demand and supply prevalent in the markets. Since every customer transaction record is maintained in this business, distributors preserve a huge amount of data to derive insights for creating future marketing campaigns or sales strategies and to boost overall business productivity. This is where Business Intelligence (BI) plays a role.
BI in Distribution not only helps analyse sales in great detail but also helps manage multiple warehouses, plan and optimize inventory investments, timely order delivery, stock return, etc. Besides that, it performs category performance
analysis to identify efficient product assortments and assesses the actual profitability of your product distribution.